Some — though not most — analysts have declared the media’s era of false balance in climate coverage is over. But the truth is that the media continue to present the public a misleading picture on climate science, giving fringe scientists more attention (disproportionate to their actual number) than the leading climate scientists.
A new study in Environmental Science and Technology by Bart Verheggen et al, surveys “more than 1800 international scientists studying various aspects of climate change” and finds:
- There is widespread agreement that global warming is predominantly caused by human greenhouse gases.
- This consensus strengthens with increased expertise, as defined by the number of self-reported articles in the peer-reviewed literature.
- Self-reported media exposure is higher for those who are skeptical of a significant human influence on climate.
Similarly, some “30% of those few who said that greenhouse gases have caused an insignificant amount of global warming (or even cooling) reported frequent media coverage, compared to just 15% of climate scientists who said greenhouse gases have caused strong global warming,” as the Guardian put it.
False Balance Lives: Media Biased Toward Fringe Climate Scientists Who Reject Global Consensus
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